How We Increased Patient Appointment Requests by 2.4X for a Multi-Country Dental Group with Media Buying
A performance-driven media buying strategy that improved international patient acquisition, reduced cost per lead, and scaled appointment bookings across Europe.
- Dental Europe
- Dental Clinic
About The Client
European Dental Group is a leading European dental care network operating across multiple countries, offering advanced dental treatments, implants, orthodontics, and cosmetic dentistry services.
OUR MEDIA BUYING STRATEGY
1. Multi-Country Audience Segmentation
Country-based targeting (UK, Germany, Netherlands, Middle East)
Service-based segmentation (implants, veneers, orthodontics)
👉 Goal: Reach high-value patients
2. Treatment-Based Campaign Structure
Implant-focused campaigns
Cosmetic dentistry campaigns
Emergency dental care campaigns
👉 Goal: Match intent with service offering
3. Trust & Authority Creative Strategy
Before/after smile transformations
Patient testimonial creatives
Clinic infrastructure visuals
👉 Goal: Build instant trust
4. Funnel Optimization
Appointment booking landing pages
Free consultation offers
WhatsApp + call integrations
👉 Goal: Maximize conversion rate
Tech Car Home
Results & Numbers
ROAS Achieved
0
x
Increase In Conversion Rate
0
%
Reduction In Cost Per Lead
%